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Publisher’s version / Version de l'éditeur:

Journal of the Illuminating Engineering Society, 19, 2, pp. 155-160, 1990

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Towards a deeper understanding of psychological aspects of lighting

Tiller, D. K.

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Toward a Deemr Understanding

-

of P s y c h o l o g ~ l

Aspects of

Lighting

by D.K. Tiller

ANALYZED.

Reprinted from

Journal of the Illuminating Engineering Society

Vol. 19, No. 2,1990

p. 155-160

(IRC Paper No. 1842)

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Toward a Deeper Understanding of Psychological

Aspects of Lighting

Dale

K.

TiRer

Interior and exterior spaces are illuminated so peo- ple can safely and accurately perform such visual tasks as walking and reading. In lighting for these kinds of activities, illuminating engineers and lighting designers are most concerned with the quantity of light in a space. Many believe lighting can also be used to cue particular impressions and emotional reactions in people. To successfully cue these subjective effects, designer and illuminating engineers must have a firm understanding of the quality of light in a space. Never- theless, more research has been directed at understan- ding the quantity of illumination required to perform different visual tasks than to investigating more qualitative effects of lighting. While a reasonable understanding of the factors that influence visibility has been achieved' and investigators agree on major unresolved issues,'research on the more qualitative and psychological effects of lighting has been sporadic and lacks a shared agenda to guide investigators.

However, vigorous activity by committees of the 11- luminating Engineering Society of North America (IESNA) and Commission International De L'Eclairage (CIE) will soon establish an agenda for future research on psychological aspects of lighting. The fragmented nature of previous research in this area is at least partly because powerful and flexible tools for characterizing luminous interiors, and statistical methods for relating physical measures to subjective effects have, until recently, been unavailable. This article reviews previous work on the psychological aspects of lighting. It also highlights some of the pitfalls of conventional measurement techniques typically used to investigate psychological aspects of lighting, and gives suggestions on how to avoid them. Finally, the article describes how new tools and statistical procedures can be integrated into a new experimental paradigm, leading to a more fun- damental understanding of lighting quality than previously available.

Previous research

The earliest work on psychological effects of lighting involved what could be called a "correlation" method: variations in some physically measured aspect of light were related to a single subjective

judgement. For instance, illuminance was often related to subjective preferences.

This simple approach gradually fell into disfavor, and was replaced by methods using more powerful and sophisticated statistical analysis techniques.

John Flynn and his associates were largely responsi- ble for popularizing these new "multidimensional" methods and for integrating them into an analysis protocol that is still being used today.

Correlational studies

Numerous investigators have examined relation- ships between subjective judgements and physi- cal aspects of the luminous environment such as: (a) light level;-lo (b) spatial distribution of light, 2v"-18 (c) light source color 23 4. and; (d) lamp color

rendering.21-24

Taken together, these studies gave an indication of preferred light levels in office settings and of some psychological effects associated with changes in lamp color rendering. However, less agreement exists re- garding the subjective effects of lamp color temperature and the effects of different luminance ratios throughout the visual environment.

While these investigators met with varied success in their efforts to relate subjective impressions to varia- tions in measured physical qualities of the luminous environment, the correlation approach gradually fell out of favor for at least two reasons. First, higher-order interaction effects between variables were not accessi- ble using this method. Studies were limited to the simultaneous manipulation of three or four indepen- dent variables at most. If more independent variables are studied, interpretation of all the possible relation- ships that might exist is difficult if not impossible. Rowlands, Loe, Macintosh, and ~ a n s f i e l d " faced just this difficulty in their ambitious attempt to relate sub- jective impressions to variations in measured physical

characteristics of real and realistic test offices. Their subjects judged a series of office spaces on 19 subjec- tive dimensions. The subjective judgements were then correlated with 18 different physically measured characteristics of the different offices. Not surprising- ly, interpreting the resultant tables of correlation matrices was difficult. Hence, more complex effects are inaccessible with the correlational method.

Second. the subiective dimensions investigated in

.,

-

a

hi^, Zndit&JbrReseamh in c~tu~ructiotl, N M R ~

council

~ ~all but the Rowlands, et al;5 study, (e.g., brightness, ~ ~ ~

of Canda, Otinzua, Ontatio preference) did not satisfy researchers and designers

Reprinted from the Journal of the IES Vol. 19, No. 2 with the permission of the Illuminating Engineering Society of North America.

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who were interested in more complex aesthetic in- fluences of different lighting designs. There was no guarantee that either perceived brightness o r preference were relevant to the everyday experience of different lighting schemes. Even if they were, it was at least implicitly assumed by the design community that any aesthetic influences of lighting would involve more than differences along these dimensions.

The development of the semantic differential seal- ing techniquCz6 multidimensional scaling analysi~,2~ and factor analysis, combined with readily available com- puter programs to perform these more complex analyses, provided investigators with the analytical tools to ad- dress these meatier issues.

Multidimensional studies

Semantic differential scaling was originally devel- oped during the 1950s by Charles Osgood and his col- leagues at the University of Illinois as a tool for measuring word and concept meaning. Semantic dif- ferential scales are bipolar, seven-category rating scales. The ends of each rating scale are defined by polar opposite adjectives (e.g., good-bad, large-small, spacious-cramped, hazy-clear, etc). People are asked to rate a variety of stimuli using each of a series of scales. Rather than assessing objects or environments along one o r two isolated scales (e.g., perceived brightness), lighting researchers could now examine the effects of different lighting schemes along many psychological dimensions.

Multidimensional scaling?' factor analysis,29 and special applications of multiple linear regressiong0 were the statistical methods used to analyze these data. They are families of statistical techniques used to describe patterns of similarity among groups of stimuli. Lighting researchers use them to determine which lighting schemes cue similar impressions. In- formation about the perceived similarities among the different lighting schemes is then used to formulate hypotheses about the physical characteristics of dif- ferent luminous spaces that lead to the observed patterns.

Although several investigators have used the seman- tic differential, multidimensional scaling, factor analysis, and special applications of multiple linear regression to assess the psychological effects of dif- ferent lighting schemes, John Flynn's work has been the most infl~ential.~l-~' Flynn's influence owes partly to his integration of these different techniques into a comprehensive analysis protocol. Perhaps more im- portantly, Flynn's work established a series of recom- mendations used by the design c o r n m ~ n i t y , ~ ~ ~ ~ which have even received the imprimatur of the IESNA.42

Concurrent with Flynn and his colleagues, several other investigators conducted multidimensional

studies of the psychological effects of

These investigators were less successful than Flynn and his colleagues in identifying subjective dimen- sions along which different lighting schemes varied.

The promise in early multidimensional scaling studies of relating variations in the luminous environ- ment to complex psychological effects has remained largely unfulfilled. This was because the link between subjective responses and measured luminous charact- eristics of spaces was difficult to achieve. For example, the subjective impressions identified by Flynn were not related to detailed independent measures of the physical characteristics of the rooms he studied. In his studies the only definition of overhead lighting versus peripheral lighting was a subjective judgement.

Even when extensive physical measures were col- lected, investigators did not always relate variations in the physical characteristics of spaces to subjective ef- f e c t ~ . ~ " ~ ~ ~ While these investigators demonstrated that perceived differences among spaces could be ac- counted for by selected measures of illuminance, they did not relate the illuminance measures to any subjec- tive effects that were cued by changes in illuminance.

What is needed is a bridge between the physical measures, or combinations of measures, and the dif- ferent subjective impressions cued by the luminous stimulus. Only when the relationships among specific subjective effects and variations in physical qualities have been established can variation in objectively measured qualities be used to predict subjective ef- fects. Unfortunately, such predictive power is not available to lighting designers who currently are guid- ed by Flynn's workg6 413 42 or their own intuiti0n.4~

The continued use of semantic differential scaling is also problematic, given recent questions about the validity of these procedures.47-50 Investigators would be well advised to identify and develop several measures that converge to supplement the data pro- vided by semantic differential scaling. Converging operations51 testify to the robustness of inferred variables, in this case, subjective states. One strategy might involve the use of behavioral measures as com- plements to self-report data. For example, activity level might constitute a converging measure for the relaxed-tense semantic differential scale

Although studies investigating the behavioral in- fluences of lighting are rare, we will briefly consider this work, before speculating on directions for future research.

Behavioral influences of lighting

Light serves as a powerful regulator of circadian rhythms in humans and other diurnal animals.52 Research on the behavioral effects of lighting sup- ports the notion that 1ighting.can be used to cue atten-

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tion, orientation, and wayfinding in humans?5 5"55and increase activity levels in

human^^^-^'

and other animal~.~'-~I However, these results should be inter- preted with caution for at least two reasons. First, the range of light levels studied has been small. In many studies the effects of only two or three light levels are studied. Second, the effects of light level have been shown to interact with other independent Sim- ple linear functions are often insufficient for describ- ing relationships among different environmental variables; effects may be facilitated or inhibited depending on the presence of other moderating factors.62 Hence, further studies using a wider range of light levels and additional independent variables are required before firm conclusions about the effects of light level on orien- tation, wayfinding, and activity level can be drawn. Prospects for future research

Accurate characterization and prediction of the psychological effects of lighting requires concentrated effort in at least three areas. First, the subjective measurement tools used in assessing the psycho- logical effects of different lighting designs must be re- evaluated and improved. Second, application of state- of-the-art instrumentation is required to achieve a comprehensive and accurate specification of the luminous environment. Finally, the experimental pro- cedures and statistical analysis techniques that have been used by different investigators in the past need to be combined into a single experimental protocol, and supplemented with some newer techniques, to successfully relate psychological and behavioral ef- fects to physical characteristics of spaces. Each of these requirements will be discussed in turn.

Subjective measurement tools

For the past 15 yrs., the semantic differential has been the measurement instrument of choice in research on the subjective influences of lighting, despite recent challenges to these procedures.47-m

Two crucial assumptions underlie the use of seman- tic differential scaling in lighting research. First, it is assumed that individual scales are used in a consistent manner across subjects and light settings. Second, it is assumed that changes in the subjective ratings are due to changes in the independent variables of interest, namely the different light settings.

Recent research suggests that neither of these assumptions are tenable. Although averaging seman- tic differential ratings across subjects can reduce the influence of random error, it can also hide important individual differences or erratic scale use, the ex- istence of which would cast doubt on the assumption that single scales are used in a consistent manner by different subjects. ~ e a ~ ' showed that mean semantic

differential ratings obscure great individual dif- ferences in scale use.

Rea's4' analysis also suggested that subjective responses collected in lighting experiments were not necessarily determined by changes in the experimen- tal independent variables (i.e., light settings), as cor- relations between semantic differential ratings and ac- tual visual performance data were often weak. Hence, the semantic differential ratings made by Rea's sub- jects were not solely determined by changes in the light level or lighting geometry, which determined visual performance. Therefore, we cannot draw any conclusions about the subjective influences of lighting in Rea's4' experiment, because the lighting apparently did not consistently influence the seman- tic differential ratings. The factors that determined the subjective responses in this experiment remain largely unknown.

Tiller and Ream argued that individual differences in response scale use and unknown determinants of subjective responses are the result of inadequate definitions of the stimulus to be scaled in lighting ex- periments and of the response dimensions making up each semantic differential scale. The nature and ef- fects of these two limitations are best explained by analogy to a more familiar measurement process, namely the measurement of objects using a meter stick. When several people measure different objects using a meter stick, their individual measurements of each object will usually agree because all the observers measure only the objects specified beforehand and consistently apply the meter stick to scale the same quality of different objects, namely spatial extent.

Obviously, measurement values would be useless if people were not told what specific objects to measure, but were instead given the vague general instruction to go out, measure something, and report back with their measurements. The instructions used in seman- tic differential scaling of lighting installations are often just as vague. Rarely is lighting defined explicitly as the stimulus to be evaluated. Without an explicit definition of lighting as the stimulus, there is no guarantee that different subjects are evaluating the same stimulus, or even if the stimulus being evaluated remains constant for individual subjects over time. Such data are as meaningless as a collection of measurements of unspecified and perhaps different objects.

Measurement values are also meaningless if observers do not use the meter stick consistently to scale spatial extent. If different observers do not con- sistently apply a measuring tool such as a meter stick, then the characteristics of the measured objects that were scaled are unknown. Investigators using the semantic differential assume that each individual

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response dimension (eg., good-bad, bright-dim) will be used much like a meter stick, to consistently scale the same aspects of different stimuli.

However, Osgood and his colleagues found that the meaning of individual scales changed depending on the concept judged.*% This suggests that individual semantic differential scales are not always used as meter sticks to consistently scale the same features of different objects. Rather, the particular features measured by each semantic differential scale may change from object to object. Hence, semantic dif- ferential scaling does not always constitute an exam- ple of orthodox measurement. Orthodox measure- ment is defined as the assignment of numbers to ob- jects following some consistent rule.64. 65

Careful selection of response dimensions that refer to salient and scalable aspects of the visual environ- ment, pre-experimental training to highlight those aspects of the environment to which each response scale refers, and statistical analysis to identify incon- sistently applied scales will all be necessary to ensure that subjects consistently apply individual semantic differential scales to the same features of different stimuli.

Psychophysics is the measurement of physical characteristics of environments using behavioral responses from human observers. Semantic differen- tial scaling is an ambitious form of psychophysics, however, it lacks the unambiguous response measures and rigorous stimulus control characteristic of more traditional psychophysical methods.6669 Nevertheless, direct application or adaptation of traditional psychophysical techniques to the study of psycho- logical aspects of lighting would help improve defini- tion of the stimulus and response dimensions.

The major difficulty that has faced investigators un- til now involves characterizing the luminous stimulus. Using conventional photometry, it could take months to specify the luminous characteristics of a space or scene.

Rea and his

colleague^^^^

71 have recently developed a computer-based luminance and image analysis system that allows for extremely rapid and precise measurements of luminance, contrast, and other aspects of the visual environment. These recent developments in computerized photometry make possible the rapid collection and specification of the luminous characteristics of a space. In this way, the in- fluences of single and combined photometric measures on subjective impressions can be explored and modeled as never before.

Experimental protocols and analysis procedures No one investigator has yet combined all the steps necessary to link subjective impressions with physical

features of rooms. Each has concentrated on one aspect of the problem and neglected other equally im- portant pieces of the puzzle. Early correlational studies, and other more recent British 43 44.45 focused on accurately specifying the photometric characteristics of the stimulus space, a painstaking endeavor subject to all the limitations imposed by conventional photometric techniques.

These investigators did not successfully relate observed physical variations to subjective effects. Flynn,31-40 on the other hand, concentrated on elucidating the nature of subjective effects and more o r less neglected to specify the luminous characteristics of the rooms he studied.

Future efforts must bridge these two areas. Multi- dimensional scaling and factor analysis will continue to be useful, as they provide information about the perceived similarities and differences among various lighting schemes. Extensive physical measures of the luminous characteristics of rooms are now possible using computerized photometry. The crucial step of relating the physical and subjective data can be achieved using either: (a) one of the more comprehen- sive property-fitting algorithms (eg., PROFIT^"^), or (b) canonical correlation analysi~.~" 74 These techni- ques are designed to relate one set of variables (i.e., subjective ratings) to a second set (i.e., physical measurements). Applying computerized photometry along with these analysis techniques will bridge the gap between subjective data and physical measures. Then, once relationships between measured physical characteristics and subjective reactions have been established, we can begin to vary the objectively measured qualities of the lighting in a space, and predict the subjective effects cued by these variations. Current research at IRC

The Institute for Research in Construction, Na- tional Research Council of Canada, has recently em- barked on a program of research to address these issues. Studies are being planned that will help develop an understanding of relationships that exist between luminous environments and occupant reac- tions, using computerized photometry in a new laboratory facility.

This new laboratory facility was designed by a steer- ing committee consisting of prominent designers, ar- chitects, engineers, and academics. The facility itself consists of four rooms furnished to represent "typical" North American, middle-management office stock. A wide range of lighting hardware (eg., lamps, luminaires, baffles, lenses, and diffusers) is available, providing great flexibility to explore the relationships among different lighting design strategies and occu- pant performance, perception, and subjective

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reactions.

Each of the four offices in the facility is 12 by 15 ft., with an 8 ft concealed spline nonchamfered ceiling. Achromatic shades of gray were used on the interior finishes and furniture to prevent any changes in ap- parent brightness that might occur under light sources of different color.

Experiments are being planned to investigate the effects of the spatial distribution and intensity of light on occupant impressions of room spaciousness and brightness. Preliminary findings indicate, for exam.

ple, that a room illuminated with wall lighting will be judged as brighter and mom pleasant than another providing the same task illuminance from overhead. Although tentative, this finding suggests that it may be possible to achieve impressions of equivalent or greater room brightness with reduced lighting power density, thus identifying a source of potential energy savings. More extensive work along these lines will also deepen our understanding of the psychological aspects of lighting.

Acknowledgements

I would like to thank RG. Davis, M.J. Ouellette, and M.S. Rea for their helpful comments on earlier drafts of the manuscript. This paper is a contribution from the Institute for Research in Construction, National Research Council of Canada.

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