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View of Ginzberg, Eli., <i>CAREER GUIDANCE : WHO NEEDS IT, WHO PROVIDES IT, WHO CAN IMPROVE IT?</i>

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CONSEILLER CANADIEN, VOL. 8, No. 1, JANVIER, 1974 } |

R E V I E W

C A R E E R G U I D A N C E : W H O N E E D S I T , W H O P R O V I D E S IT, W H O C A N I M P R O V E I T ?

By E l i Ginzberg. New York: McGraw-Hill Book Company, 1971. Pp. 356. $7.95.

Reviewed by William E . Schulz, Queen's University.

Ginzberg feels that counsellors have not done an adequate job i n the past. Consequently, they should concentrate on doing a good job i n one basic area — that is, the area of career guidance, which, as he puts it, is the "process of structured intervention aimed at helping individuals to take advantage of the educational, training, and oc-cupational opportunities that are available."

The methods employed by Ginzberg to reach these conclusions on the inadequacies of counsellors, and his insistence on this restricted counsellor role, could be likened to the inexcusable methodology used by the Hickling-Johnston f i r m , which recently "evaluated" vocational guidance i n Ontario (Research Study No. 19 — "Guidance") ; that is, the use of a few interviews, reference to several out-dated reports, and actual evaluation of only a limited number of schools. Although some of the resulting generalizations are relevant, many, such as the following, are questionable:

1. Elementary school counsellor contributions remain to be proven, 2. There is no evidence to suggest that coaches and teachers are

less successful than those who are called guidance counsellors, 3. Most students w i l l not discuss any personal problems w i t h

their guidance counsellor because they see him as a tool of the educational system.

Two of the worst chapters deal with personal assessment and information processes. In the chapter on personal assessment, one of the few worthwhile suggestions is the comment that there is the need to emphasize the link between personal assessment and career planning. Much of the rest of the chapter is either out-dated or an a i r i n g of common knowledge. Most of what Ginzberg says i n the chapter on information processes has been said before, and much better, by authors such as Isaacson and N o r r i s , Zeran and Hatch.

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72 C A N A D I A N COUNSELLOR. VOL. 8, No. 1, JANUARY. 1974

Ginzberg's schema for career patterns — the individualistic, the organizational, the market, and the peripheral groups — is well presented, as are his chapters on "Advice to Advice-Givers" and "Advice to the Public." These two chapters should make many coun-sellors angry, but perhaps that is a good thing. Some of the advice is pertinent: the need to link guidance to other services, and the need for leaders i n the profession to encourage accountability and innovation; other advice is regressive: educational and vocational guidance should be made the primary commitment of the profession, and guidance services i n the elementary school should be reduced. Ginzberg's arguments are sound only IF one can accept his basic premise, namely, that the major guidance concern is providing "help in locating a job, moving to a better job, acquiring skills that can facilitate career programs, finding a new career i f forced to retire early, adjusting to an urban labor market after having grown up on a farm, re-entering employment after a period spent at home raising children." Hopefully, counsellors see their role i n broader terms; and, this being the case, Career Guidance has only limited value as a resource book on vocational guidance.

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