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CHEAP
TALK,NEOLOGISMS,
AND BARGAINING
Joseph Farrell
Robert Gibbons
No. 500July
1988massachusetts
institute
of
technology
50 memorial
drive
Cambridge, mass.
02139
CHEAP
TALK,NEOLOGISMS,
AND
BARGAINING
Joseph Farrell
Robert Gibbons
«u?
^^^
Cheap
Talk,Neologisms,
and
Bargaining*
by
Joseph Farrell and
Roben
Gibbons
BerkeleyMIT
andNBER
July 1988
Abstract
Thispaper
shows
that insome
bargaininggames, cheap talkmust matter: the uniqueneologism-proofequilibrium involvesinformative talk.
A
simpletradeoffmakes
both equilibriumtalkand neologisms credible: by saying thathe is interested intrading, thebuyer encourages the seller tocontinue tobargain butreceives poorer termsoftradeiftrade occurs. Alltj^pes of bothparties are (weakly) betteroffinthe neologism-proofequilibrium than in theequilibrium withouttalk. Thus,cheap talk beforebargainingwill happen andis
socially desirable.
* Financial support through
NSF
grants IRI-8712238 (Farrell) andxxx-88xxxxx
1
1. Introduction
Many
game-theoreticmodelsofbargainingunderasymmetric information arebasedon
Spence's (1973) signalingmodel: a bargainerincurs costs (t)q)ically through delay) tosignal thathe is not desperate totrade and so shouldreceive favorable terms oftrade iftrade occurs.! Outside bargainingtheory, Crawford andSobel (1982) have
shown
thatcommunicationis possible withoutcostlysignals: costlessmessages (cheap talk) can be
credible iftliere is
some
common
interestbetween theparties.Farrcll and Gibbons (fonhcoming) and
Matthews
and Postlewaite (forthcoming)show
thatcheap talkcan matterina specificbargaininggame, a doubleauction. Farrell and Gibbonsshow
thateach bargainerfacesa tradeoffthatcanmake
his talk credible: byexpressing an interest in trading,onebargainerencourages theother tocontinueto bargain
but receivespoorer terms oftradeiftradeoccurs; inequilibrium, only buyers (sellers) with high (low) reservation prices are willing toexpress such an interest in trading. Mattheu's
and Postlewaite
show
that talk can coordinate the bargainerson differentdouble-auctionequilibria (eachofwhich
would
have beenan equilibrium without talk)depending on the bargainers'announced
reser\'ationprices, and that such pre-playcommunication
dramatically enlargestheset of equilibriumoutcomesofa doubleauction. Both papers
show
that talkcanmatterbyconstructingequilibria thatcould notbe equilibria withouttalk.In thispaper
we
show
that insome
bargaininggames
cheaptalk notonlycan butmustmatter,in the sensethat theuniqueneologism-proof equilibrium (see Farrell
(forthcoming)) couldnotbe an equilibrium withouttalk. In thisequilibrium,cheap talkis
credible forthe
same
reasonwe
identifiedinourearlierpaper: a bargainercan use talktoencouragehis opponenttocontinue tobargain, but willreceivepoorerterms oftrade if
trade occurs. This tradeoff leads to
two
results inthegame
we
analyze: (1) buyers withhighreservation prices prefertoreveal themselves throughtalkrather than to
masquerade
^Thelargeliteratureonthissubject beginswithFudenberg andTirole(1983)and Sobcl andTakaliashi
2
asbuyers wdth
low
reservationprices, and (2) buyers with high reservation pricesprefertoreveal themselvesratherthan topool.
The
first oftheseresults impliesthatan informative cheap-talk equilibrium exists, andthesecondestablishesthatequilibriainwhich
talkisabsent or uninformativearenot neologism-proof.
We
alsoconsiderthe welfare implicationsofcheap talkbefore bargaining. In thegame we
analyze, alltypesof both partiesare(weakly) better offin theneologism-proofequilibrium thanin theequilibriumwithouttalk. Thus,cheaptalk before bargaining not onlywill happen butis socially desirable. This contrastswith ourfindings fora double
auction that
some
types of bothpartiesdo
better inan equilibrium with informative talk, butsome
typesdo
worse, andtheex-ante expectedgains fromtrade arelowerwith talk than without.The
body
ofthepaperisorganized as follows. In Section2we
developa variationondiefamiliartake-it-or-leave-itbargaining model.
Our model
may
be of independentinterest asananalysis oftradeinidiosyncratic goods, but
we
havedeveloped itmainly toprovide an unclutteredsetting forouranalysisofcheaptalk. In Section 3
we
characterize the neologism-proofequilibriainourbargaininggame. Section 4concludes.2.
The
Model
We
analyze averysimple bargaininggame
in which a seller, atcostc, canmake
asingletake-it-or-leave-it offerto abuyer.
The
seller's (privatelyknown)
valuation for thegood
inquestion isdenotedby
s, the buyer's byb. Iftradeoccursat pricep then theseller's payoffis p - s - cand the buyer's is b- p. Iftheseller
makes
an offer thatthebuyerrejects then theseller'spayoffis -cand the buyer's iszero. Finally, ifthe seller
makes
no
offerthen each player's payoffis zero.Both
parties arerisk-neutral.-Perry (1986)showsthattheuniqueperfectBayesianequilibrium ofthisgameis identicaltotheunique
3
The
seller's willingnesstomake
an offerand theprice shedemands
ifshe does sodepend on hervaluationand on herbeliefabout the buyer's valuation.
We
assume
thatitiscommon
knowledge
thats andbareindependentlydrawn
froma uniform distributionon[0,1].
We
ask whethercheap talkby the buyer caninfluencetlie seller's beliefaboutb, andso influence both theseller's decisionto
make
anoffer andthepriceshedemands
ifshemakes
an offer.Our
previous papershows
that, in a double auction, the buyerfaces a simple andintuitive tradeoffthatcan
make
cheap talkmatterin adoubleauction.To
studythis tradeoffin ourtake-it-or-leave-itbargaining game, let u([x,y],b)be the expected payofftoabuyer
ofvaluation b
when
the sellerbelievesthat the buyer's valuation is uniformly distributedon[x,y], an intervalcontained in [0,1]. (Notethatbneed notbe in [x,y] forthis expectation
tobe welldefined.) In orderfortalktobecredible inequilibrium, there
must
exist a valuation b* e(0,1) such thatbuyers with valuationsabove b* prefertohave thesellerbelieve that theirvaluation is high while thosebelow b* preferhertobelieve that itis low.
(1) u([b*,l],b)
>
u([0,b*],b)forallbe(bM],
and(2) u([0,b*],b)
>
u([b*,l].b) forall b e [0,b*).In the take-it-or-leave-itbargaining game, however, thefact that the sellerhas all the
bargaining
power makes
itimpossible to satisfy both oftheseinequalities, exceptin anuninteresting way: u([0,b*],b)
=
forall be [0,b*].3 Thus,in thisgame,
theonly buyerswilling toadmitto having lowvaluations are those
who
do
not trade following talk.thesellerhasthe opponuniiytomakethe firstoffer, (ii)thesellerincurs cost ceach limeshemakesan
offer,and(iii)thebuyer incurscost
C
>ceach time hemakesanoffer.^Formally, u(rb*,l],b*)= becausegiven ihisbelief iheseller will notmake an offer lessthan b*.
Therefore,u([b*,I],b) isarbitrarilyclosetozero forbsufficiently close to(butgreaterthan) b*. Notethat
u([x,y],b) isweaklyincreasing in b,so u([0,b*],b*)=0,else(1) fails forb slightly greater than b*. But
4
In
many
otherbargaininggames,itis nottrue that the lowest-valuation buyerhas anexpected payoffofzero."* Itwill
become
clearbelow,however, thatthe simplicityofthetake-it-or-leave-itbargaining
game
enables usto derive crispresultsabouthow
talkwillaffect the bargaining. Ratherthanabandon thetake-it-or-leave-it bargaining
game,
therefore,
we
modify its information structureso thatthelowest-type buyerhas a positiveexpectedpayoff. In theprocess,
we
developamodel
thatmay
be ofindependentinterestas a description ofan importantclassof bargainingproblemsthat has not yet receivedmuch
attention.
We
assume
thatthebuyer does not learnhisexact willingness topay forthe seller'sgood
until she defines itprecisely.Such
imprecision ariseswhen
thegood
in questioniscomplex
or idiosyncratic: ifthesellermust carefully defineits specifications(or ifthesellermust
write a contractcoveringmany
contingencies thatmight ariseduringalong-termrelationship with the buyer), thebuyercannotprecisely
know
hisvaluation beforehand.Our
assumptionis natural giventhat thebuyerandthe sellerarebargaining ratherthantradingin a competitivemarket atamarket-determined price:
when
the seller'sgood
(or the buyer's need)is idiosyncratic, thereisamatchingproblem
aswellas a pricing problem, socompetition disappears and bargaining results.
We
model
the buyer's impreciseknowledge
ofhis valuation as follows. First,nature
draws
thevaluations sand b, asabove. Second, the sellerlearns hervaluation, s, and the buyerlearns whatwe
will call his type (as distinctfrom
his valuation).The
buyer'stype(t) iseitherhigh (H) or
low
(L),where
t=
H
forbe [1/2,1] and t=
L
forb£ [0,1/2).Thus,after learninghis type, the buyer's beliefabouthis valuation is uniform
on
[0,1/2) ift
=
L
and
uniformon
[1/2,1] ift=
H."^InChauerjeeand Samuelson's(1983)linearequilibrium inadoubleauction,for instance, ifs is
distributedon [x,y]andbis(indcpendenily)distributedon [w,z], then thebuyerwith valuation
w
earns asu-icilypositiveexpected payoff provided
w
issufficientlygreaterthan x. Also,ininfinite-horizon gamesbased onRubinstein's (1982)modelwith discounting, such as ChatterjeeandSamuelson (1987)and
5
Afterlearning histype, thebuyer can send acostlessmessage (cheap talk) to the
seller.
The
message
spaceis unrestricted,but thereis notmuch
thatcan besaid. Infact, itis sufficientto considerthe spaceof equilibrium messages {"H", "L", "pool").^
The
remainder ofthegame
is a take-it-or-leave-it bargaininggame.The
sellerchooses whetherto
make
anoffer, and ifsowhatpricetodemand. Ifshemakes
an offer,thebuyerlearnshisvaluation, b,and then chooses to accept orreject theoffer. Ifthe seller
does not
make
an offer, thegame
ends, without the buyerlearning b. Tlie payoffsareexactly asdescribed abovebecause themessagesintroduced herearecostless.
Two
special features ofthismodel
areworth noting. First,cheap talk cannotcommunicate
anythingother than thebuyer's tj^e, t: because thebuyerlearns b aftertheseller
makes
theoffer, there is no scopeforthe buyerto talk about b, and in thistake-it-or-leave-it
game
thereis no role for talkbythesellerabouther valuation, s.^ Second, themodel
hasmoving
support: ifthe buyerlearns that t=
H, say, then heknows
that biscertain to exceed 1/2. Relaxingtheseassumptions
would
complicate the analysis butseems
unlikely toaffect the basic ideaspresented below.3. Analysis
Our
analysis proceeds by comparing six expected payoffs, analogous to theexpected payoffs u([x,y],b) but based on the buyer's
knowledge
ofhis type but not hisvaluation.
These
six expectedpayoffsare denoted U("H", t), U("L", t), and U("pool", t)-Thisisin conirasltoourearlierpaper,inwhich wcconsidered onlythe restrictedmessagespace {"keen",
"notkeen") andsocouldnoicompleiclycharacterize theequilibriumroleofcheaptalkinadoubleauction.
Also, noie wellthe distinctionbetweentheequilibriummessages ("H", "L", "pool") and the unrestricted
space of possible messages; Farrelldescribesthe largesetofpotentialout-of-cquilibrium messagesinvolved
in the definitionof neologism-proofness.
°Inthistake-it-or-leave-itgame, talkbythe sellerabout her valuation could matteronlybyinducingthe
buyertosend asubsequentcheap-talkmessagethatvarieswiihiheseller's talk. Butnomatterwhather
valuation, thesellerprefers tohavethebuyerrevealmoreratherthanlessbeforeshe hastodecide whether
tomakeanoffer. Thus,independent of hervaluation, thesellerwouldsend themessagethatinducesthe
buyertoreveal asmuch aspossible,so thereisnoreason forthe buyer'stalk to varj' with theseller's: the
6
forte {H,L).
The
firstand secondofthese are theexpected payoffto a buyerof iypt tgiven thatthesellerbelieves thatt
=
H
and t=
L, respectively.The
thirdis theexpectedpayoffto abuyer oftype tgiven that the sellerholdsthe(prior)beliefthateach ofthe
two
types isequally likely^
We
are interestedintwo (perfectBayesian) equilibriaofourgame:
a separatingequilibrium (in which tliebuyer's talkperfectly
communicates
histype tothe seller), and apooling equilibrium (in which thebuyer'stalk
communicates
nothing). In each kindofequilibrium, tliepost-talk bargaining behavioris theuniquesequentially rational
outcome
ofthetake-it-or-leave-it bargaining
game
given theseller's belief.^A
basic resultin thetheoryof cheap-talkgames
is that apooling (or "babbling")equihbrium always exists.
We
tlierefore askwhethera separatingequilibrium exists, andalso whetherthe equilibria that exist arereasonable
—
thatis, satisfyarefmement.Formally,a separatingequilibriumexists if
(3) U("H",
H) >
U("L",H)
and(4) U("L", L)
>
U("H", L).The
refmement
we
use isFarrell's notion ofneologism-proofequilibrium.(Many
otherrefinements, such as thosedeveloped forsignalinggames
byCho
andKreps (1987)and
Banks
andSobel (1987), have noeffectincheap-talk games.)We
saythat thepooling equilibriumisnot neologism-proof(and sorejectitas an equilibrium)if(5)
U("H",
H) >
U("pooI",H)
and (6) U("H", L)<
U("pool", L).'The payofffunction u([x,y],b)isofcourserelated tolliesesixexpectedpayoffs:for instance,U("H", L) -E{u([l/2,l],b)IO<b< 1/2).
'^Note thatthisuniqueness ofscqueniiallyrational posi-talkbargainingbehaviorrulesoutequilibria in
The
ideabehindtheseconditionscan be phrased in terms ofaspeech likethose popularizedby
Cho
and Kreps. Supposethe pooling equilibriumistobe playedand thebuyerlearnsthat his typeishigh, t
=
H.Then
thebuyershoulddeviatefromtheequilibriumby making
thefollowing speech tothe sellerduringthe cheap-talk phase: "Iclaim
my
typeis high.Note
thatifyou believethisclaimthen I willbe (strictly)better offthan Iwould
have been in equilibrium, by (5). Noie alsothat ifmy
t>pe werelow then 1would
have no (strict)incentive to getyou to believethisclaim, by (6)." In FarrcH's terminology, (5) and (6)
define a credible neologism bythe high t)'pe; if(5)and (6) hold,
we
say that a credibleneologism by thehigh buyer-type breaks thepoolingequilibrium.
A
credible neologism bythe low buyer-type alsocould break thepooling equilibrium, if(7) U("L", L)
>
UC'pool", L) and(8) U("L",
H) <
UC'pool", H).Proposition 1 below implies that ifa credibleneologism by ilie low buyer-type breaksthe
pooling equilibrium then acredible neologism bythehigh buyer-tj'pe also breaksthe
poolingequilibrium, so
we
ignore neologismsby
thelow buyer-typeinwhat
follows.Ifa separatingequilibrium exists, then
we
also are interested in whetheritisneologism-proof. Herethe relevantneologism ispooling (the appropriatespeech begins "I
am
notgoingtorevealmy
type. Notice thatregardless ofmy
type, Ihave
reason tomake
this deviation...").
The
separating equilibrium is notneologism-proofifand onlyif(9) UC'pool",
H)
>
U("H",H)
and8
Note thatbothinequalities arestrict, by analogy with (5) and (7).
A
basicresult fortwo-type cheap-talk
games
isLemma
1. Ifa separatingequilibriumexists and thepoolingequilibriumis notneologism-proofthenthe separating equilibriumis neologism-proof.
Proof. Ifthepooling equilibrium is not neologism-proofthenat leastone of(5) and (7)
must
hold, hence atleast oneof (9) and (10) must fail.Q.E.D.
We
now
characterize the neologism-proofequilibria ofour model.The
analysisrests
on
aseries ofsimplelemmas
(proofs ofwhich arerelegated to the Appendix).Lemma
2.Suppose
the sellerofvaluation s believes that tliebuyer's valuation is uniformlydistributed
on
[x,y].Then
ifthesellermakes
an offer, thepricedemanded
isp(s|x,y)=
max{x,(y+s)/2}.
Lemma
3. For all values ofc, U("H", L)=
andUC'pool", L)=
0.Lemma
4. (a) U("H",H) >
ifand only ifc<
1/2.(b) UC'pool",
H)
>
ifand only ifc<
1/4. (c) U("L", L)>
ifandonly ifc<
1/8. (d) U("L",H)
>
ifand only ifc<
1/8.Lemma
5. Forc e (0,1/2), U("H",H) >
U("pool", H).Combining
theseLemmas
(andadding a smallargument given intheAppendix)Proposition 1.
(a) Ifc
>
1/2 thentheunique equilibrium ispoolinganditis neologism-proof.(b) Ifc £ (0,1/2) then acredible neologism bythehigh buyer-t>'pebreaks the
poolingequilibrium. Funher, thereexists a criticalcostlevel c* e (0,1/8) such tliat
when
c e (c*,l/2) a separating equilibriumexists and is neologism-proof, butwhen
ce (0,c*) aseparating equilibriumdoes notexist(and so theredoes notexista neologism-proof
equilibrium).
Two
featuresoftliis resultare worth noting. First, byLemma
4(b), ifc>
1/4 thenthe .sellerdoes not
make
an offerin thepooling equiHbrium, no matterwhat hervaluation.Thus, by Proposidon 1(a), thepooling equilibrium is neologism-proofonly ifnothing
happens!
And
second, assumingce (c*,l/2) sothatthe separaung equilibriumexists, bothpartiesare betteroffin the separating than in the pooling equiHbrium:
Lemma
5 establishesthis forthehigh buyer-type, while
Lemmas
3 and4(c) doso for the low, and theseller isbetteroff(no matterwhat hervaluation) simply becauseshe has
more
information.9 Tlierealimportance of Proposition 1,however, is thatit leads to our
main
result:Proposition 2. Forc E (c*,l/2), the post-talkbargaining behavior in the unique
neologism-proofequilibrium could not be equilibrium behavior withouttalk.
The
proofofthis Propositionis simple: the unique equilibrium withouttalkis pooling; the unique neologism-proofequilibriumfor ce (c*,l/2) is separating; and the post-talkbargaining behaviorinthese twoequilibria differs in
many
obvious ways.We
now
turn toItISofcourse not generally irucin gamesthathaving moreinformationmakesa playerbetteroff. Inour
bargaininggame, however,the buyer'soptimalactiondependsonlyonthepricethesellerdemandsandon
b,andsoismdcpendeniofwhatthebuyerthinks thesellerknows. In essence,thisreducesthegametoa
1
a detaileddiscussionofthese differences inpost-talk bargaining behaviorin orderto
interpret theeffectsof cheap talk inour model.
Thereare
two
ways
in whichpost-talkbargaining behaviorcan differamong
equilibria: inthe seller's decision to
make
an offer, orin thepriceshedemands
(or both).Our
main
resultsinvolve both ofthese differences: the high buyer-type is willingto payahigherpriceiftradeoccurs in orderto increasethe probability that trade will occur, and the
low buyer-typestrictlyprefers not to
make
this tradeoff.In
some
ofthe equilibriaconsidered in Proposition 2, however, simpler (and,we
think, less interesting) arguments suffice to supportthe equilibrium. In
some
cases, for instance, thelow
buyer-type is indifferentabouthis message: (4)holds with equality.Also, in
some
cases theprice the sellerdemands
ifshemakes
an offeris thesame
in the separatingand poolingequilibria, so theequilibria differonly in theprobabilir\' that theseller
makes
an offer.We
now
identifytheequilibriadescribed in Proposition2 that arerelativelyuninteresting for eitherofthese reasons; thisleaves us with tiieequilibria that
precisely
embody
theintuitionwe
havedescribed.Considerfirstthepoolingequilibrium.
Lemma
2implies thatifthe sellerwithvaluation s
makes
an offerthentheprice shedemands
is p(s|0,l)=
(l+s)/2.Straightforwardcalculation then
shows
that (assumingc<
1/4) thesellerswith valuationss
<
1 - 2^/cmake
offers; asnoted above, wb.enc>
1/4 no seller-typemakes
an offer.Now
considertheseparating equilibrium.When
c e (1/8,1/2),more
seller-tj^esmake
offers in theseparatingequihbrium than inthepoolingequilibrium, but those typesthat
make
offersin both equilibriamake
thesame
offerineach equilibrium.^0fhe
factthatmore
seller-typesmake
offersin theseparating equilibrium ismost
apparentwhen
^^Itisonly byaccidentthatthe price thatasellerwith valuationsdemandsin the pooling equilibrium,
p(s|0,l)=(l+s)/2,isthesameas the price thatshedemandsintheseparatingequilibrium whenthebuyer
claims tobethehigh type, p(s|l/2,l)=(l-i-s)/2. Ifthehighbuyer-i>'peconsistedofbuyerswith valuations
b £[b',1] forsomeb' > 1/2,thenthepriceasellerwith valuationsdemandsin the separating equilibrium
when thebuyerclaimstobethe high typewouldbep(s|b',l)=max(b',(l-t-s)/2),whichdiffersfrom the
1 1
ce(1/4,1/2): theseller
makes
noofferinthepoolingequilibrium, but in theseparatingequilibrium, with probability 1/2 the buyerannounces that his typeis high, in
which
casetheseller updates herbeliefabout hisvaluationb, and, if s is low,
makes
an offer.An
analogous argument applies
when
c e(1/8,1/4), exceptthatin thiscase ver)'-low-valuationsellers
make
offers in bothequilibria.Consequently,
when
c £ (1/8,1/2), saying "H" strictly dominates saying "pool"or"L" forthe high buyer-typeand weakJydominates these alteniaiivcs forthe low
buyer-type. Forthese values ofc, therefore, the existence ofa separatingequilibrium depends
criticallyon the
weak
inequahtyin (4).A
more
interesting equilibriumexistswhen
talknotonly determines which seller-types
make
offers but alsowhatprices theydemand.
This occurswhen
ce (c*,l/8), as thefollowingtablemakes
clear.1 Price
Demanded
by 1 HighestValuation 1 1 Sellerof Valuation s 1 Seller toMake
an Offer 1Pooling 1
p(s|0,l)=-^
1 s*(cr'pool")= 1-2%^ 1 Equilibrium 1 1 1 Separating 1 1 1 EquiUbrium 1p(s|l/2,l)=^
1 s*(c|"H")=
1-V2c 1 following"H"
I.I
1 Separating 1 1 1 Equilibrium 1 p(sI0,l/2)=
^^
1 s*(cr'L")=
^""^ ' following "L" 1 1 1Thus, a low-valuation seller, forinstance,
makes
offers in both thepooling and separatingequilibriabut
demands
a different pricein thelatterbecause thebuyer's talkhas influenced her beliefabout the buyer's valuation, b.12
4. Conclusion
The
firstresultofouranalysisisthat the pooling equilibrium(theonlyequilibriumin
which
talkdoesnot matter) is neologism-proof onlyifthe costofmaking
an offeris sohighthat
no
offerismade
bya sellerofanyvaluation.We
can rephrasethismore
strikingly: restrictingattention to neologism-proofequilibria, ifan offer (notto mention
trade) is observed, then talk must haveplayed a role.
The
force behind this result is the natural and credible message availableto the high-type buyer:when
t=
H, thebuyerencourages the seller to
make
anoffer, atsome
cost in tlieterms oftrade iftrade occurs,and thisbreaks thepoolingequilibrium.
We
expectanalogous cheap-talkmessages tobecrediblein
many
other bargaininggames, sothatpoolingequilibria in thesegames
oftenwill notbe neologism-proof;
we
willpursue thisidea in future work.Our
second result is thatwhen
c E (c*,l/2), theseparating equilibrium not onlyexistsbut is theunique neologism-proofequilibrium. In this equilibrium, talk affects
whether and at
what
terms trade takes place.Combined
with ourfirst result, thisshows
that in
some
bargaininggames
(i.e., forsome
values ofc) talk not onlycan matter butmust
matter,inthesensethattheonlyneologism-proofequilibrium could notbe an equilibrium
without talL
We
findthis resultparticularly appealingwhen
c e (c*,l/8), inwhich
case both buyer-types havea strictincentive to reveal themselvesin a separatingequilibriumand both buyer-types havea strictincentive toreveal themselvesratherthan topool.
Our
final resultis that, in thegame
we
analyze, alltypes ofboth parties are(weakly) betteroffin the neologism-proofequilibrium than in theequilibrium withouttalk.
1 3
APPENDIX
Proof of
Lemma
2.The
seller'sproblemis tochoosep to solvemax
s F(p)+
p [1 - F(p)],P
where
F(p)=
(p - x)/(y - x) forp e [x,y], is zero forp<
x, andis one forp>
y.The
first-order condition }delds p
=
(y+s)/2, whichis a global maximizerprovided tliat F(p) isstrictlypositive atthisprice. Q.E.D.
Proofof
Lemma
3.By
Lemma
2, theminimum
pricedemanded
comes
from tliezero-valuation sellerand so is
p(0|x,y)
=
max
{x,y/2).Thus, inU("H", L),
where
the seller believes thatb is uniformly distributed on [1/2,1], theminimum
price is 1/2, andin U("pool", L), wherethesellerbelieves that bis uniformlydistributed on [0,1], the
minimum
price also is 1/2. In neithercasedoes the low-type buyerreceive an acceptableoffer. Q.E.D.Proofof
Lemma
4.Each
caseis solved by computing thevalue ofcsuch that thezero-valuationselleris indifferent about
making
an offer.(a)In U("H", H), the zero-valuation sellerbelieves thatb is uniformlydistributed
on [1/2,1] and so
demands
p(0|l/2,l)=
1/2ifshemakes
an offer. This offer is acceptedwithprobability one andso earns a profitfor the zero-valuation seller of 1/2. Thus, ifc
=
1/2,the zero-valuation selleris indifferentabout
making
anoffer.(b) In UC'pool", H), the zero-valuation seller believes that b is uniformly
distributedon [0,1] and so
demands
p(0|0,1)=
1/2 ifshemakes
an offer. This offerisaccepted with probability 1/2andso earns aprofitfor the zero-valuation sellerof 1/4.
14
(c) In U("L",L), thezerovaluation sellerbelieves tliatb isuniformly distributed on
[0,1/2] and so
demands
p(0|0, 1/2)=
1/4ifshemakes
anoffer. This offer is acceptedwithprobability 1/2 and so earns aprofit for the zero-valuation sellerof 1/8. Thus, ifc
=
1/8,thezero-valuation selleris indifferentabout
making
anoffer.(d) In U("L",
H)
the zero-valuationsellerbeUevesthat bis uniformlydistributedon
[0,1/2], as in (c). Tliis belief leads to the
same
sellerbehavior as in (c).The demand
p(0|0,l/2) = 1/4 is accepted with probabilityone by the high-typebuyer, but the zero-valuationsellerdoesnot expect lliis behaviorfrom the buyerand so is indifferent about
making
an offerwhen
c=
1/8. Q.E.D.Proofof
Lemma
5.The
result follows fromLemmas
4(a) and 4(b) for c e (1/4,1/2). TTieargument forc e(0,1/4) is as follows.
By
Lemma
2, thepricedemanded
by
the sellerof valuation s is identical in U("H",H)
and in U("pool", H):p(s|l/2,l)
=
p(s|0,l)=^.
The
only differencebetween
U("H",H)
and U("pool",H)
is that, for any given value ofc,strictly
more
sellers choosetomake
an offerin theformer, so the high-type buyeris betteroff. Formally, simple computations
show
that in U("H",H)
the highest-valuation sellertomake
an offeris s*(cl"H")=
1-V2c, whilein U("pool",H)
it is s*(c|"pool")=
l-2Vc.The
formeris strictly larger. Q.E.D.
Proofof Proposition 1.
(a)
The
separating equihbrium does not existbecause U("H",H)
=
0, byLemma
4(a), so (3) fails. Similarly, the pooling equilibrium is neologism-proof because
by
15
(b)
By
Lemma
5, (5) holds, and byLemma
3, (6) holds. Thus, a credibleneologism by thehighbuyer-type breaks thepoolingequilibrium. Therefore,
by
Lemma
1,
ifthe separating equilibriumexists then itisneologism-proof.
Suppose
first that c e (1/8,1/2).By
Lemmas
4(a) and 4(d), (3) holds.By Lemmas
3 and 4(c), (4) holds weakly.
Hence
a separatingequilibriumexists.Now
suppose that c e (0,1/8).By
Lemmas
3 and 4(c), (4) holds strictly. It thusremains to
show
that (3) holds ifand onlyifc E (c*,l/8), forsome
c* E (0,1/8). Using thevalues ofp(s|0,l/2), s*(c|"L"), p(s|l/2,l), and s*(c|"H") given in thetext, calculations
show
that,,,.,. „ „, (l-4x)(3+4x)
U(
L
,H) =
rr andwhere
x=
Vc72. Note thatifc £ (0,1/8) then x e (0,1/4). Thus, U("H",H) >
U("L",H)
ifand onlyif
f(x)
= 32x3
.96x2
.24x +
5<
0.Note
that f(l/4)<
and f(0)>
0. (Both ofthese areobviousfrom
firstprinciples: considerc
=
1/8 inLemmas
4(a) and4(d) andc=
0, respectively.) Finally, notethat f(x) isdecreasing forx e (0,1/4), sothere exists a unique x* £ (0,1/4) that solves f(x)
=
0.1 6
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