التكامل العمودي كإستراتيجية لتحسين أداء المؤسسات في الصناعة

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                         Laid.korichi@gmail.com drmarghad@gmail.com

Vertical integration as a strategy to improve the performance of

enterprises in the industry

Laid korichi & Lakhdar marghad University of Mouhamed khiadar - Algreia

Received:26 June 2016 Accepted: 16 Jan 2017 Published: 30 June 2017

 :                                                                                                         jel   L1, D2, O4 Abstract:

This paper addressed the option of vertical integration as a strategy adopted by enterprises to competition in the industry, this strategy enables the possibility of expanding the activities of the Foundation through both back towards integration activities upstream and downstream activities forward integration.

And this study has attempted to clarify the rationale for pursuing this competitive strategy institutions and highlight various economic theories behind them, and their impact on the functioning of the institutions as a competitive strategy by highlighting the benefits and costs that you add this strategy,And the study found a relationship between the vertical integration strategy and the market power of the enterprise through improved bargaining power in its industry, as provided, inter alia, operational savings and Informatics to reduce overall costs.

Key Words: Vertical integration, enterprise strategy, competitiveness, enterprise performance, market power, industry.

                                                            

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                                                                                                                                                                                                                                          1                      .       :                                   .              

 ﺔﻳدﺎﺼﺘﻗا ىؤر ﺔﻠﺠﻣ   ﻬﺸﻟا ﺔﻌﻣﺎﺟ ﺮﺋاﺰﳉا ،يداﻮﻟا ،ﺮﻀﳋ ﻪﻤﺣ ﺪﻴ ،  ﻌﻟا دﺪ 12 ناﻮﺟ ، 2017 507 1.1      M .Porter          1   2.1    Roger Clark               2                    Clarkson, 1982                       1980 Scherer,                Shepherd, 1990                                 Sawyer, 1985                    Landsburg,1992                    1985       "                    ."  3                         «Profitabilité»      «Raisonnable»           .                                                       2                                                                 

1.2    :    Integration en amont                                     "                       4    ی    :  ی                                 ی     ی    ی  ی    ی      ی    ی        ی                        .5      ی    "                    6   22    :       -Integration en aval                                           7             «Fabricant»      «en aval»                                .                       3                        8  

 ﺔﻳدﺎﺼﺘﻗا ىؤر ﺔﻠﺠﻣ   ﻬﺸﻟا ﺔﻌﻣﺎﺟ ﺮﺋاﺰﳉا ،يداﻮﻟا ،ﺮﻀﳋ ﻪﻤﺣ ﺪﻴ ،  ﻌﻟا دﺪ 12 ناﻮﺟ ، 2017 509 2  1                   2 . 1.1    les externalités)              2 . 2.1  

les interventions publiques

                                  2 . 3.1 .   

les asymmetries d’information

                                                               .          ARROW 1975                                                   .         

                            CROCKER 1983         PERRY 1989     9                   2 . 4.1 .    

l’efficacité d’un monopsone

             PERRY 1989                     2.2              .   .             Coase  1937       Williamson  1975              COASE                                                                                         

 ﺔﻳدﺎﺼﺘﻗا ىؤر ﺔﻠﺠﻣ   ﻬﺸﻟا ﺔﻌﻣﺎﺟ ﺮﺋاﺰﳉا ،يداﻮﻟا ،ﺮﻀﳋ ﻪﻤﺣ ﺪﻴ ،  ﻌﻟا دﺪ 12 ناﻮﺟ ، 2017 511                                                                                          3.2    L’efficacité technologique                                                                       (1998 CARLTON et PERLOFF)       )   .(  10               .          .             ی         ی     ی         ی         ی           ی       ی   ی   ی      .        1         Transaction costs                Coase  1937                                                1 1  

                                                11     Les coûts ex ante                                                                (Llewellyn)                                                                       1  2   

Les coûts ex post            "coûts de contractualisation"   

 ﺔﻳدﺎﺼﺘﻗا ىؤر ﺔﻠﺠﻣ   ﻬﺸﻟا ﺔﻌﻣﺎﺟ ﺮﺋاﺰﳉا ،يداﻮﻟا ،ﺮﻀﳋ ﻪﻤﺣ ﺪﻴ ،  ﻌﻟا دﺪ 12 ناﻮﺟ ، 2017 513                            Aoki                                                                          2     Théorie de l'agence     1.2     1932        (Berle et Means)         

théorie du contrôle managérial

                                1976        

Michael C. Jensen et William H. Meckling

                             2  2                                                                                            1 2  

                3                                                                                          :   *          . *                       .                           (Williamson, 1971,1973,1975)                .                  .                                          .          :                                                

 ﺔﻳدﺎﺼﺘﻗا ىؤر ﺔﻠﺠﻣ   ﻬﺸﻟا ﺔﻌﻣﺎﺟ ﺮﺋاﺰﳉا ،يداﻮﻟا ،ﺮﻀﳋ ﻪﻤﺣ ﺪﻴ ،  ﻌﻟا دﺪ 12 ناﻮﺟ ، 2017 515                                                           .                                                    .                 13             1                                   14                                                                                       15                                                             