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Dark Patterns: Deception or Simply Bad Design?

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Dark Patterns

D e f i n e Caret-right D e t e c t Caret-right R e a c t

Dark patterns are “design choices that benefit an online service

by coercing, steering, or deceiving users into making decisions

that, if fully informed and capable of selecting alternatives, they

would not make.” (Mathur et al., 2019)

Arianna Rossi · Gabriele Lenzini · Vincent Koenig · Kerstin Bongard-Blanchy

Expert Review

Log Analytics

Task Analysis

Questionnaire

RQ 1: What is an operationalizable and

com-prehensive definition of dark patterns?

RQ 2: How to recognize the “dark intention”

and the deceptive element?

RQ 3: What strategies and

persuasive/ma-nipulative practices do dark patterns use?

RQ 4: Which cognitive biases do dark

pat-terns exploit?

RQ 6: Which research methods might be

used to detect dark patterns?

·

Light patterns library

·

Pre-auditing of interfaces

·

Standards & certifications

·

Machine learning for

automated scrutiny

·

Regulatory interventions

RQ 5: What are other relevant variables for

classification? e.g. degree of harm

RQ 7: Which research methods might be

used to prove dark patterns effects?

RQ 8: Which light patterns might be

pro-posed to counteract dark patterns?

RQ 10: Which policy solutions can this

re-search have an impact on?

RQ 9: Which (automated) measures can be

employed to counteract dark patterns?

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