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Monitoring Reputation in the Wild Online West

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Monitoring Reputation in the Wild Online West

Julio Gonzalo UNED Madrid, Spain

Abstract

Monitoring Online Reputation has already be- come a key part of Public Relations for orga- nizations and individuals; and current search technologies do not suffice to help reputation experts to cope with the vast stream of on- line content flooding reputation management experts.

In the talk we will summarize some of the main challenges that Information Access Technologies must face to assist online reputa- tion monitoring tasks, and present some of the results obtained by the UNED research group in the areas of entity name disambiguation, topic tracking for reputation analysis, iden- tification of opinion makers, and reputation- oriented summarization. We will make a spe- cial emphasis on the Replab test collections for Online Reputation Monitoring, which provide over half a million manual annotations pro- vided by reputation experts on Twitter data.

Copyrightc 2016 for the individual papers by the paper’s au- thors. Copying permitted for private and academic purposes.

This volume is published and copyrighted by its editors.

In: M. Martinez, U. Kruschwitz, G. Kazai, D. Corney, F. Hopf- gartner, R. Campos and D. Albakour (eds.): Proceedings of the NewsIR’16 Workshop, Padua, Italy, 20-March-2016, published at http://ceur-ws.org

Biography

Julio Gonzalo (UNED, Madrid, Spain) is head of the UNED research group in Natural Language Process- ing and IR (nlp.uned.es). He has recently been co- organizer of the RepLab Evaluation Campaign for On- line Reputation Management Systems, co-organizer of the WePS evaluation campaign for Web People Search systems, and co-recipient of a Google Faculty Research Award. His research interests include Entity-Oriented and Semantic Search, Evaluation Methodologies and Metrics in Information Access, and Information Ac- cess Technologies for Social Media. A list of his pub- lications can be found at Google Scholar:

https://scholar.google.com/citations?user=opFCmpYAAAAJ.

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