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L’engagement des consommateurs envers une marque via les médias sociaux

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Figure

Figure 1 and Table 2.
Figure 3. Temporal View of the Number of Publications  SOURCES, APPROACHES AND METHODOLOGY
Table 3. Distribution of Sources and Approaches Used by Other Researches
Figure 6. The Number of Time Social Media Platforms Have Been Mentioned  MEASURING OR USING METRICS TO EVALUATE ENGAGEMENT
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